For this project the task was to create Instagram posts, as well as, a schedule that could displayed on Facebook and via email blast. The request was to keep the schools signature blue color throughout all elements of the project. The client also requested that the varying elements have a resemblance to the NFL’s marketing assets. The schedule was created to be used on both Facebook and be given out as a physical item to the players and parents at Sierra Canyon High School. The design direction was the same as the Instagram posts. The color white was to show which games would be home games, while the navy color showed the away games. 

Sierra Canyon also wanted an image that could be sent out as an email blast and also be used as a screen saver. They asked for the image to speak very similarly to the NFL campaigns and use the teams saying “winners win.”